Wednesday, May 16, 2012

Developing a Common Language between Corporations & Small Community Organisations: A Resource Handbook

This handbook is designed for workers within the community sector who are interested in building mutually beneficial relationships with businesses and corporate but are unsure of where to start. Likewise, those within the corporate sector will find this resource useful as it offers a glimpse into the unique motivations and processes of organisations operating at the “grass roots” level.

In drawing from findings of a recent exploratory action research project conducted by Western Sydney Community Forum (WSCF) in collaboration with the University of Western Sydney and Westpac Foundation, this publication describes the possible contribution corporations can make to community-based activities, while offering jargon free advice for managers of local community organisations in their efforts to effectively seek and maintain corporate support. More specifically, barriers in language are discussed with tips on how taken-for-granted motivations, processes and worldviews can be better translated to prospective funders. Links to further resources and publications are also provided.


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